In spite within the popularity and also the prevalence of taxis in UAE, there is a growing interest in chauffeur-driven cars, fat loss people increasingly hunt for better customer care along with reliability.
According to Careem, a UAE-based company currently serving Dubai, Abu Dhabi, Doha and Riyadh, the chauffeur-driven car market in the country is definitely worth more than $1 billion and there’s significant room for growth.
The company recently announced that STC Ventures, backed by Saudi Telecom Company, has led a $1.7 million investment round in the company to inflate the automobile booking service over the Middle East. Careem started its chauffeur-driven car booking service last year and possesses been traversing to a increase of around 40 to 50 per cent in bookings every 4 weeks. The demand arises from mid-high level income individuals, particularly business travellers, local residents and tourists.
“During the week days, there are plenty of people using us for business travel and helping out using school-runs. Throughout the weekends, we are seeing the exact same teams of people using us for venturing out contributing to for leisure,” said MudassirSheikha, md and co-founder of Careem.
The company carries a variety of high-end models and gives offer professional and courteous drivers with the navigational technology call centre to make use of. Almost all of the cars on offer are Lexus ES350 and Audi A6s, nevertheless, there are larger vehicles from which to choose, such as Toyota Land Cruiser and Toyota Previa, which be convenient for airport trips or perhaps for going out with best freinds and family.
“Currently, our volumes are split almost equally between business and consumer demand. In relation to growth, there has been a top-line increase which can be between 30 per-cent and 40 per-cent month-on-month,” Sheikha said.
“On the business enterprise side, we serve several of the largest professional service firms in the region supplying them bespoke corporate rates and services. Over the consumer side, we are signing up between 400 and 500 new users every week,” he added.
In relation to its costs, chauffeur-driven cars absolutely are a higher in price alternative, while using price of a short trip doubling a normal cab fare. At Careem, a passenger who wants a car right away will likely need to pay at the least Dh40. For pre-scheduled bookings, the minimum is pegged at Dh75.
However, while taxis are all and cheaper, providers of chauffeur-driven vehicles assure they are really more reliable.
“For example, if you should show up at the airport very in the beginning the morning or your offer an important meeting to go, you can’t make possibility of not choosing a taxi along at the late you aren’t knowing of course just how long your taxi will probably be until it gets you,” said Sheikha.
“For some residents in remote locations outside main residential areas in the city, directing taxis to location is often rather challenging and frustrating. These components of town will not be well trafficked by taxis, perhaps a result of the low demand. And then you have the peak situations when we have a popular for taxis but some people simply can’t obtain a ride,” he added.
In addition, Sheikha said, with their online booking service, user-friendly smartphone app and 24-hour call centre, consumers can book a vehicle wherever they may be. “For growing cities like Dubai and Abu Dhabi, where new locations are continually arising, it is essential for folks as a way to get where they ought to go without relying on their familiarity with the town,” said Sheikha.